


XM & XLA® Foundation
Transform your Business into an Employee-Focused one
- Become an employee-focused organisation
- Embrace and embed the experience framework
- Understand the value of an experience-based workplace culture
- Cement understanding of employee experience with hands-on activities
"This course was exactly as described by others who attended before me. It's delivered in a really great and understandable way that has allowed us to immediately take so much additional knowledge back to the business. Practicing each element was also really beneficial to cement that knowledge"

Building foundations
A 3-day course, XM & XLA® Foundation introduces best practices for embracing XLAs (Experience Level Agreements) and transforming into an employee-focused organisation. This class is designed as the entry point into delivering Experience Management for organisations. This fully immersive class focuses on the Experience Management Optimization Framework which covers the journey to measuring experience for an organization.
Engage with skilled and expert instructors to learn the Art & Science of Experience and how XLAs are changing the way we design and manage technology.

Learn the Experience Framework
Evangelise experience, promote it across your business and learn why its importance.
Explore what experience measures you currently have and what you experience landscape currently is.
Envision experience by seeing the patterns, possibilities, and pathways forward to the experience.
Enable experience through deep business intelligence to measure & interpret experience ambitions and gaps.
Execute experience to deliver, improve and innovate the experience ambition and reduce gaps.
Embrace experience to deliver, ensure and improve the experience for stakeholders and influencers.

Advance Past Introductions
Attendees take part in various practicals and case study assignments to solidify learning and see how XLAs can be applied in practical circumstances.
The hands-on activities not only allow you to understand the necessary steps within each phase of the framework but also to identify the next practicals steps in your journey.
Prerequisites
There are no prerequisites for XM & XLA® Foundation, although you may want to begin with XM & XLA® Introduction if experience is something your organization is not yet aware of.
Duration
Three days, with times for each typically running from 09:30 - 16:30, UK time.
Cost
£1,495, includes exam - worth £270
Who will be your fellow participants?
This class is for all professionals and organisations struggling to improve their customer and employee experience by augmenting traditional Service Level Agreements (SLAs) with XLAs.
Certification
This course is full accredited by certified APMG accreditation. Attendees will earn their XM & XLA® Foundation certificate by achieving a passing 50% mark on a 40-minute multiple-choice exam.
Upcoming XM & XLA® Foundation Classes
Experience Foundation
This class is designed as the entry point into delivering Experience Management for organisations. This fully immersive class focusses on the Experience Management Optimisation Framework which covers the journey to measuring experience for an organisation.
Experience Foundation
This class is designed as the entry point into delivering Experience Management for organisations. This fully immersive class focusses on the Experience Management Optimisation Framework which covers the journey to measuring experience for an organisation.
Experience Foundation
This class is designed as the entry point into delivering Experience Management for organisations. This fully immersive class focusses on the Experience Management Optimisation Framework which covers the journey to measuring experience for an organisation.
XM & XLA® Foundation FAQs
This class is for all professionals and organisations struggling to improve their customer/employee experience by augmenting traditional Service Level Agreements (SLAs) with XLAs. The course provides an overview of the journey that is required to design and implement the right experience measures and how to manage and operate them once they are live.
Our XM & XLA® Foundation course is 3 days long, with times for each day running from 09:30 - 16:30, UK time.
All of our courses can run both online and in person (at your location or ours). Unless is specifically stated, expect the course to be run online. Should you book a place, we will send you a booking acknowledgement and then joining instructions will be sent to you close to the event date.
Our 1-day XM & XLA® Introduction course is recommended to be taken prior to XM & XLA® Foundation, but not required.