Experience Management and XLA® Foundation
2026-11-17 09:30 - 2026-11-18 16:00 (Europe/London)
Experience Practitioner builds upon learning from Experience Foundation and provides attendees with the practical knowledge required to design, implement and manage XLAs within their organisation.
Overview:

An overview of the XLA Design Methodology
Different types of XLAs
Applying the six-step XLA Design Methodology, with practical exercises at each step:

Experience Now Review
Experience Ambition Creation
Gathering X-Data (Experience Data)
Building Underpinning Data (O and T Data)
Scoring and Weighting the Measures
The Experience Reference Matrix (XRM™) - how the data points come together
An overview of the Experience Management Office (XMO)
XMO Mission and Scope
Detailing Roles and Competencies
Experience Management Governance
XMO Design

Accreditor: APMG
Cost: £1,295, includes exam - worth £345.

Register your place

Experience Management and XLA® Practitioner
2026-11-24 09:30 - 2026-11-25 16:00
